Author: Alexa Anthonie

Collector of people, stories and cities.

Entrepreneurship as a (healthier) way of life

When I met Lara Maré van Niekerk, it was to talk books. The friend who introduced us raved about her many entrepreneurial endeavours and promised that she was bound to offer me some inspiration. I was not only inspired but also amazed and curious!


A New Year Facing Charred Beginnings

Picture of a burnt car on a maroon background taken by Ivan Ballack

This image entitled ‘Some of us have had enough’ (courtesy of Ivan Ballack) might depict exactly how you feel.

If the news headlines over these first weeks of 2015 are anything to go by, it’s been a year of charred beginnings for many. There have been those whose credibility have gone up in smoke (think Zelda La Grange and Sunette Bridges) while others were victims of arson, murder and theft (eg, what happened in Theunissen and what’s happening in Soweto). I too greeted my 2015 with that day-after-a-braai smell on my clothes (though I was nowhere near a braai). Instead of falling prey to crime or the temptation to broadcast my opinions on social media, my charred beginning was caused by dashed hopes and untimely goodbyes. (more…)

All I want for Christmas

There’s a song that I grew up with. My mom used to sing it to me all the time. It was made famous by Doris Day and it went a little something like this: “Que sera, sera, whatever will be, will be, the future’s not ours to see, que sera, sera.” (more…)

Making a Feast of Entrepreneurship!

I had the privilege of doing some SEO copywriting work on a new startup’s website. To be more precise, the website is the startup. However, the brains behind it all is owner, Reinette Wiechers. Today Reinette will be launching her online artisanal and speciality food shop called Feast Food Market.

Screen shot of Feast Food Market's homepage

The finished product!


The Unspeakably by Peter Anderson

The Unspeakable by Peter Anderson

The Unspeakably by Peter Anderson

The Unspeakable 

Peter Anderson’s The Unspeakable tells the story of young videographer Adrian Erasmus who, while working on a project about the discovery of a prehistoric skull, has flashbacks of his upbringing on Magnet Heights, a farm in the Ysterberg near Pietersburg. The filming of the Wonderboy skull and its discoverer, the professor Digby Bamford, takes place in the bushveld after an extended roadtrip with the professor’s girlfriend, Vicky Daintree, and Adrian’s assistant, Nando Killing Boy Ndhlovu. The tensions between this party of four increase as Rian, as he prefers to be called, remembers one deplorable incident from his past after another. As past and present become intertwined in his mind Rian’s true nature is steadily revealed. (more…)

Alexa Anthonie and Jackie Burger at Elle Ed's Breakfast

Hairy Matters – Part III

Coco Chanel famously said, “A woman who cuts her hair is about to change her life.” Jackie Burger quoted her at the July edition of the Elle Ed’s breakfast. All the Elle readers agreed and I, with my wry smile, also nodded my agreement.


Six Tips for Getting Your Message across – the First Time

Whether you consider yourself a professional writer or not, chances are you have to prepare a report or write a proposal every now and then. Even if writing is not something you do all the time it’s worth considering that good writing makes a good impression and saves you time. How? Well, if you get your message across the first time, you’ll never hear the words: “What exactly did you mean by …?” Your readers will see exactly how clever you are and you won’t have to explain yourself. Again. (more…)